We never “set it and forget it”

Managing campaigns is like planning a road trip. You can’t just hop in the car with anyone, set cruise control, and hope you arrive. You need someone experienced who has clear directions on how to get there. Consider us your digital marketing chauffeur.

Our strategy for success

ParaCore’s optimization schedule ensures every campaign gets frequent attention and never goes on cruise control.

Each month, our Account Managers analyze campaigns to see what’s working and what’s not. Then, we pick one area that could be improved, set a goal, and develop a strategy for achieving it.

For example, if a campaign’s ads are getting lots of clicks but visitors aren’t converting, we’ll focus on optimizing the landing page one month and see how that improves the results.

Or, let’s say a handful of keywords are consistently attracting more conversions than the others. In that case, we would pause some of the lower-performing keywords and spend time researching phrases that are similar to the high performers in hopes of attracting more conversions.

This process helps us be intentional about optimization and drive success for our clients.

See past successes

  • We have been partnering with ParaCore since 2018. Our account is complex and they love the challenge. They work hard to earn our business by presenting new trends, testing new methods and evolving our account each month. They are organized, quick, kind, accommodating, technical and they make an effort to understand our business.

    A Google User Avatar
    A Google User
    7/15/2020

    ParaCore has been our paid media partner for the last three years or more. They have been professional and super responsive to our needs, especially during these challenging times. Always taking the time to answer our questions, listen to ideas, and keep us abreast of the ever-changing digital landscape. If you're looking for paid media services, ParaCore should certainly be a partner to consider.

    A Google User Avatar
    A Google User
    8/28/2020

    ParaCore has done an amazing job helping me and my organization with Paid search, video and social programs around the world. I love how proactive, organized and passionate they have been. It's been a great pleasure! If anyone is looking for an agency for these services, you will not go wrong with ParaCore!

    Xiaoxi Froemming Avatar
    Xiaoxi Froemming
    10/09/2019
  • Paracore is extremely knowledgeable and helpful. They continually present us with new optimization ideas and genuinely care. I highly recommend working with them for PPC support.

    Lacey Walters Avatar
    Lacey Walters
    1/16/2020

    We have been working with ParaCore for just over 6 months. There are 4 things that really stand out with this organization responsiveness, communication, openness, and expertise. We came to them with several challenges and they really stepped up in a big way. They have always been available and provided regular updates. They are always very open about what they are seeing and what is happening. They are definitely experts in the paid search areas. They have no problem sharing exactly what they are doing. We are looking forward to a long term partnership.

    Andy Beery Avatar
    Andy Beery
    3/19/2019

    I was introduced to Paracore from a respected industry professional. I interviewed several teams and decided to go with them. I was impressed from day one and continue to be six months later. They were able to quickly understand our company, goals, challenges and brand, and started driving results soon after onboarding. What I love about them most (in addition to the influx of leads :)) is they are very thorough and proactive. In fact, I consider them to be an extension of my internal team, and I feel confident knowing that I have them always looking out, keeping me in the loop and providing continued results. Every member of the team-- Veronica, Bekah and owner, Adam-- have been a pleasure to work with every step of the way. I highly recommend them for anyone needing expert level PPC strategies and executions.

    Shaun Schulman Avatar
    Shaun Schulman
    12/10/2020

See our strategy for your campaigns.

Schedule a free meeting to tell us more about your campaigns and discuss a strategy that would improve your results.