We never “set it and forget it”

Managing campaigns is like planning a road trip. You can’t just hop in the car with anyone, set cruise control, and hope you arrive. You need someone experienced who has clear directions on how to get there. Consider us your digital marketing chauffeur.

Our strategy for success

ParaCore’s optimization schedule ensures every campaign gets frequent attention and never goes on cruise control.

Each month, our Account Managers analyze campaigns to see what’s working and what’s not. Then, we pick one area that could be improved, set a goal, and develop a strategy for achieving it.

For example, if a campaign’s ads are getting lots of clicks but visitors aren’t converting, we’ll focus on optimizing the landing page one month and see how that improves the results.

Or, let’s say a handful of keywords are consistently attracting more conversions than the others. In that case, we would pause some of the lower-performing keywords and spend time researching phrases that are similar to the high performers in hopes of attracting more conversions.

This process helps us be intentional about optimization and drive success for our clients.

See past successes

  • ParaCore has been amazing. Their staff is extremely knowledgeable and professional. After trying to personally navigate Google Ad's for a couple of years I found it to be confusing and ever changing. Having a professional, knowledgeable company like ParaCore has increased the quality of leads and reduced our monthly spend. I highly recommend ParaCore.

    A Google User Avatar
    A Google User
    9/18/2019

    I was introduced to Paracore from a respected industry professional. I interviewed several teams and decided to go with them. I was impressed from day one and continue to be six months later. They were able to quickly understand our company, goals, challenges and brand, and started driving results soon after onboarding. What I love about them most (in addition to the influx of leads :)) is they are very thorough and proactive. In fact, I consider them to be an extension of my internal team, and I feel confident knowing that I have them always looking out, keeping me in the loop and providing continued results. Every member of the team-- Veronica, Bekah and owner, Adam-- have been a pleasure to work with every step of the way. I highly recommend them for anyone needing expert level PPC strategies and executions.

    Shaun Schulman Avatar
    Shaun Schulman
    12/10/2020

    We have been working with ParaCore for just over 6 months. There are 4 things that really stand out with this organization responsiveness, communication, openness, and expertise. We came to them with several challenges and they really stepped up in a big way. They have always been available and provided regular updates. They are always very open about what they are seeing and what is happening. They are definitely experts in the paid search areas. They have no problem sharing exactly what they are doing. We are looking forward to a long term partnership.

    Andy Beery Avatar
    Andy Beery
    3/19/2019
  • What a great company to work with, they are all very professional, knowledgeable and always there when you need them. Thank you ParaCore for making it so easy to work with you.

    Cherri Gaster Avatar
    Cherri Gaster
    9/01/2020

    ParaCore has been amazing. Their staff is extremely knowledgeable and professional. After trying to personally navigate Google Ad's for a couple of years I found it to be confusing and ever changing. Having a professional, knowledgeable company like ParaCore has increased the quality of leads and reduced our monthly spend. I highly recommend ParaCore.

    Shaun Murphy Avatar
    Shaun Murphy
    9/18/2019

    Paracore is extremely knowledgeable and helpful. They continually present us with new optimization ideas and genuinely care. I highly recommend working with them for PPC support.

    Lacey Walters Avatar
    Lacey Walters
    1/16/2020

See our strategy for your campaigns.

Schedule a free meeting to tell us more about your campaigns and discuss a strategy that would improve your results.